This Commercial was a fairly international affair, produced by Aardman Animations in Bristol by a Canadian director called Patrick Boivin (incredible stuff at http://www.youtube.com/user/PatrickBoivin) with action filmed in Barcelona, puppets made in Korea and the “football theatre machine” set built by us. The theatre has a separately cycling pitch, advertising hoarding and crowd scene with animateable curtains. How it was actually filmed is a mystery, it looks amazing and I’d love to see a behind the scenes film too.